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How did TBA help Kelvin Seetoh grow his blog into an automated 7 figure education business with tons of raving customers?​

Who is Kelvin Seetoh?

Kelvin Seetoh is a full-time investor and he also teaches beginners how to invest in the stock market using a method called Growth Investing.

Kelvin’s story is a little unique.

He had already built a small and tight community of students who were doing very well in the stock market.

Students were generating real passive income for themselves.

Some even had the ability to quit their corporate jobs to join Kelvin in becoming a full-time investor.

On weekends, they would come together for multiple Mastermind discussions to assess and research various companies to invest in.

Happy and satisfied high-paying customers… it was an enjoyable business for Kelvin to work on!

However, Kelvin was soon slapped with reality when he realised that…

1. He was dragged into other aspects of the business such as marketing, and that meant lesser time doing the things that he loved – researching and analyzing great companies with his students to invest in

2. His business had hit a ceiling as majority of his customers were friends and referrals that supported him

He knew that if he left things as it were…

not only could it NOT grow, but it could not be sustainable in the long run for him and his team as well.

In hopes of solving it as quickly as possible,

He tried posting more on social media,

He wrote a book,

and he even created an online course hoping that it could reach more people but still…

things were barely moving at all.

The amount of time spent on all these yet it wasn’t working as well as he expected.

Then one day, Thaddaeus was recommended to Kelvin from a mutual friend…

"Quite frankly, I've not seen an enthusiastic and wonderful marketer like him..."

Thaddaeus helped Kelvin place his existing transformational product in front of his ideal prospects.

People started pouring in like crazy.

From unpredictable drips of sales a day, Kelvin started seeing a tremendous improvement of sales and making close to 60k in just a few days.

In less than a week, Kelvin could no longer sell physical classes. He had to move his products digitally to accommodate more people.

The sales continued flowing in and it was highly predictable week after week. He has even hired a team of full-time researchers to further support his community of like-minded investors.

Kelvin is now able to find joy in his business without having to worry when the next sale will come in…

but most importantly, he’s finally able to continue doing what he loved doing in the first place – analyzing more companies to invest in and serve his customers better!

A Healthy Multiple 6 Figure+ / Month During COVID (That's pretty awesome)

While many other coaches are struggling to adapt and scale via webinars,
 
Kelvin has grown his business to 6fig+/month consistently with much healthier margins.
 
One cool thing is that they are achieving this all while being able to spend time to build their community.
 
They are able to do so because we have also helped them to automate their sales process.
 
Now, students are achieving breakthroughs in their investment portfolio…
and this allows more referrals to come in on a daily basis.

We Increased Our Price... Yet We Saw An Increase In Sales?

With a steady flow of sales coming in every single day without fail, we decided to push boundaries – to see how far things could go.

Mid 2020…

we increased the price, and we saw an improvement in our sales conversions!

Yes, this meant higher margins.

How did we do so with such high confidence?

Very simply because everything was data-driven. 

We make it a point to have ultra-clear transparency in our marketing and sales attribution.

From landing page conversion rate… to email open rates, to revenue from email, to lifetime value, to lead value per traffic source…

everything was accounted for.

And before we knew it…

we increased our price again.

Anybody wants to guess what happened after that?

"There's too much sales, can you turn it off!"

Early 2021, we pushed a little too hard…

The marketing manager from his company told us to pause the campaigns as she did not want the operations to break.

(Not a bad problem to have I guess)

Good news is that we are back on track as they have hired a few more people in their team to support the incoming flood of leads and sales.

We’re ready to rock and roll soon!

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